Hey listen - Your ideal customers... they're like you and me. When they're in the market for a new product - let's say - a new iPhone. They don't really want the product per se, it's the transformation they're after. The iPhone is simply a vehicle for the result or...

This is a conversation I’ve come across so often among Facebook ad marketers. “I’m pumping $$$ into my Facebook ad campaigns but to no avail. “I know it’s possible to profit from FB ads, yet somehow it isn’t working for me. “ “Now I feel like I’m flushing my...

🤫 Introverts - Sorry We Messed Up! Ecommerce Ad Copywriting Lessons for Every Marketer From Mistakes Introverts Made [Now Drive eCommerce sales without being trapped at your Desk] 👀 If you've been watching... over the last 3-4 years, there has been a lot of buzz on...

👉 So the other day I was doing my thing... when a telemarketer called, and the phone in my jeans vibrated with a loud zzzzzzzz Usually, I don't entertain telemarketing calls. And the caller id indicated – it was supposedly from a telemarketing agency. Wasn't 100% sure...

To write Facebook ads that generate leads and customers for your eCom brand. - You need not spend countless hours handwriting famous sales letters - You need not read hundreds of books on copywriting? - You don't have to go to college and spend $100k on a...

📉 Writing Facebook ads is kinda hard. Especially those headlines and Newsfeed Descriptions. How do you convey your selling proposition in such few words? I browse through a ton of Facebook ads every day. And there's a common mistake I keep seeing over and over. Poor...

You’re selling a product right? Well, no matter what you’re selling there are features that define that product. Let's say you were buying a Macbook Air, and you're an avid gamer. And the guy at the Apple store says - Hey, this Macbook Air comes with an 8th generation...

When you're running ad campaigns on Facebook and Instagram, soon enough, you'll find yourself targeting multiple audiences. Let me share an example of a client who was selling wall planners with Shopify. One of their audiences were - mums with kids. The second...

“Need to make money? Go Advertise your product/service on Facebook, and you’ll have new leads and customers tomorrow.” That’s the popular & widespread narrative I hear today on social media. It seems that advertising on Facebook is some kind of magic pill - an answer...